PUMA BECOME LA LIGA OFFICIAL SPONSOR

Following the signing of a long term agreement between PUMA and La Liga, in which the sports brand became the official sponsor, PUMA have released the first look at the Official 2019/20 La Liga ball, which will be used for all of the La Liga Santander and La Liga 1|2|3 professional matches.

PUMA's ball will be at the heartbeat of the competition and the design pays homage to the emotion, passion and entertainment spectacle that La Liga encompasses. The Official 2019/20 La Liga ball incorporates technology that was developed exclusively by PUMA with a striking color combination that will be the secret weapon for incredible tricks and goals that will become part of history.

The Technology

With a 18 panel heat sealed structure, the Official 2019/20 La Liga ball is a perfect sphere, guaranteeing better stability, a soft touch and reduced water absorption. The bigger panels allow a better connection with the sphere. One of the new details is located in the 1mm Hi-Solid Dimple PU (San Fang) casing which improves the aerodynamics and also provides high resistence to the graze and wear and tear, which creates better durability and high performance level. The structure of this advanced design is similar to that of a golf ball to assure a straight path and better consistency in the shot. Likewise, the incorporation of an additional POE foam layer improves the touch and increases the sensibility, which results in a firm touch and an improved rebound consistency. This football is reactive in the shots and has an explosive potential. The air chamber made of rubber with the PAL valve (PUMA AIR LOCK) assures excellent air retention.

La Liga Colourway

PUMA has opted for a very daring combination with green tones that offer more visibility in the turn and trajectory as well as in the velocity. An attractive Glimmer green over white combined with the NRGY red of the PUMA logo will highlight the flight over the pitch.

For the first time, the sphere includes the LaLiga ‘beat’, one of the visual identity roots for the organization. It will be integrated in the football in the PUMA logo.

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